AMZN — Amazon.com, Inc. $226.65

CONSUMER CYCLICAL · Generated 2026-07-29 21:13

Price graph

Price vs Rates, Inflation & Volume (long-term)

Dotted = market-implied expectation (next ~12 mo), not a prediction.

Quality Scorecard Growth

B79/100
Pricing power (gross margin) 51% Gross margin 51% — wide margins, likely pricing power
Return on equity 24% ROE 24% — high returns on capital
Leverage (net debt / EBITDA) 0.6x Net debt / EBITDA 0.6x — low leverage
Interest coverage 35x EBIT covers interest 35x — comfortably covered
Earnings consistency (revenue) 0/3 down 0 revenue-down year(s) in 3 — no down years
Earnings growth (net income YoY) +31% Net income +31% YoY — earnings growing
Cash conversion (CFO/NI) 180% Operating cash ÷ net income 180% — earnings convert to cash
Operating margin trend improving Operating margin improving
🟡 Revenue growth 17% Revenue +17% — moderate growth
🟡 Growth trajectory holding steady YoY +12% vs +11% prior 2-yr avg — holding steady
🟡 Dilution control +2.3%/yr Shares +2.3% YoY — some dilution
Rule of 40 18 growth 17% + FCF margin 1% = 18 — below 40

Growth-stage checklist (proxy metrics from yfinance). 12 of 12 criteria scored. Not financial advice.

Buy-Now Score

82/100
Quality ×40%79
Trajectory ×30%79
Valuation ×30%88

Comparative rank: 40% Quality + 30% Trajectory + 30% Valuation — higher = better buy now. Not financial advice.

Valuation

$203.99$344.38
Price $226.65Analyst $313.07 (+38%)

Analyst: 61 analysts. MarketGist fair = analyst consensus only (no DCF — financial, or no free-cash-flow data). Not financial advice.

Key Trends (6-yr)

GAAP EPS
▲ +29.7% YoY
Sales
▲ +12.4% YoY
Shares Outstanding
▲ +1.0% YoY

Company Overview

Basic Information

Company Name: Amazon.com, Inc.
Symbol: AMZN
Exchange: NMS
Sector: Consumer Cyclical
Industry: Internet Retail

Company Details

Country: United States
City: Seattle
Employees: 1,575,000
Market Cap: $2.44T

Business Description

Amazon.com, Inc. engages in the retail sale of consumer products, advertising, and subscriptions service through online and physical stores in North America and internationally. The company operates through three segments: North America, International, and Amazon Web Services (AWS). It also manufactures and sells electronic devices, including Kindle, fire tablets, fire TVs, echo, ring, blink, and eero; and develops and produces media content. In addition, the company offers programs that enable sellers to sell their products in its stores; and programs that allow authors, independent publishers, musicians, filmmakers, Twitch streamers, skill and app developers, and others to publish and sell content. Further, it provides compute, storage, Artificial intelligence, database, analytics, machine learning, and other services, as well as advertising services through programs, such as sponsored ads, display, and video advertising. Additionally, the company offers Amazon Prime, a membership program. The company's products offered through its stores include merchandise and content purchased for resale and products offered by third-party sellers. It serves consumers, sellers, developers, enterprises, content creators, advertisers, and employees. The company was incorporated in 1994 and is headquartered in Seattle, Washington.

Key Metrics

Price & Valuation

Current Price
$226.65
Market Cap
$2.44T
P/E Ratio
27.11
Forward P/E
22.85
PEG Ratio
1.24
Price to Book
5.52

Profitability

Profit Margin: 12.22%
Operating Margin: 13.14%
Gross Margin: 50.60%
Return on Equity (ROE): 24.29%
Return on Assets (ROA): 6.84%
Revenue Growth: 16.60%

Financial Health

Current Ratio: 1.18
Quick Ratio: 0.97
Debt to Equity: 53.30
Total Debt: $235.54B
Total Cash: $143.09B
Beta: 1.46

Trading & Analyst Info

52-Week Range

52-Week High: $278.56
52-Week Low: $196.00
50-Day Average: $247.72
200-Day Average: $234.66

Analyst Recommendations

Recommendation: STRONG_BUY
Target Mean Price: $313.07
Target High: $370.00
Target Low: $207.00

Quarterly Verdict

🟢 84/100

Worth buying

Quality grade B; 4 improving / 3 weakening metrics YoY.

➕ Pricing power (gross margin): Gross margin 51% — wide margins, likely pricing power
➕ Return on equity: ROE 24% — high returns on capital
➕ Leverage (net debt / EBITDA): Net debt / EBITDA 0.6x — low leverage
➕ Interest coverage: EBIT covers interest 35x — comfortably covered
➕ Earnings consistency (revenue): 0 revenue-down year(s) in 3 — no down years
➕ Earnings growth (net income YoY): Net income +31% YoY — earnings growing
➕ Cash conversion (CFO/NI): Operating cash ÷ net income 180% — earnings convert to cash
➕ Operating margin trend: Operating margin improving
➖ Rule of 40: growth 17% + FCF margin 1% = 18 — below 40
➕ Revenue +16.6% YoY
➕ Net income +76.7% YoY
➕ Operating margin +1.3 pts YoY
➖ Free cash flow -127.0% YoY
➕ Cash +53.8% YoY
➖ Debt +57.5% YoY
➖ Shares outstanding +1.3% YoY

Heuristic from the Quality Scorecard + quarter-over-quarter trends. Not financial advice.

Financial Statements

Income Statement (Annual)

Item2025-12-312024-12-312023-12-312022-12-31
Tax Effect Of Unusual Items$3.00B$-247.92M$199.06M$-3.42B
Tax Rate For Calcs$0.20$0.14$0.19$0.21
Normalized EBITDA$150.02B$125.65B$88.35B$54.62B
Total Unusual Items$15.32B$-1.84B$1.05B$-16.27B
Total Unusual Items Excluding Goodwill$15.32B$-1.84B$1.05B$-16.27B
Net Income From Continuing Operation Net Minority Interest$77.67B$59.25B$30.43B$-2.72B
Reconciled Depreciation$65.76B$52.80B$48.66B$41.92B
Reconciled Cost Of Revenue$356.41B$326.29B$304.74B$288.83B
EBITDA$165.34B$123.81B$89.40B$38.35B
EBIT$99.58B$71.02B$40.74B$-3.57B
Net Interest Income$2.11B$2.27B$-233.00M$-1.38B
Interest Expense$2.27B$2.41B$3.18B$2.37B
Interest Income$4.38B$4.68B$2.95B$989.00M
Normalized Income$65.35B$60.84B$29.57B$10.13B
Net Income From Continuing And Discontinued Operation$77.67B$59.25B$30.43B$-2.72B

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Balance Sheet (Annual)

Item2025-12-312024-12-312023-12-312022-12-312021-12-31
Treasury Shares Number$515.00M$515.00M$515.00M$515.00MN/A
Ordinary Shares Number$10.73B$10.59B$10.38B$10.24BN/A
Share Issued$11.25B$11.11B$10.90B$10.76BN/A
Net DebtN/AN/AN/A$13.26B$12.52B
Total Debt$152.99B$130.90B$135.61B$140.12BN/A
Tangible Book Value$378.60B$254.29B$171.40B$119.66BN/A
Invested Capital$476.71B$338.59B$260.19B$213.19BN/A
Working Capital$11.08B$11.44B$7.43B$-8.60BN/A
Net Tangible Assets$378.60B$254.29B$171.40B$119.66BN/A
Capital Lease Obligations$87.34B$78.28B$77.30B$72.97BN/A
Common Stock Equity$411.06B$285.97B$201.88B$146.04BN/A
Total Capitalization$476.71B$338.59B$260.19B$213.19BN/A
Total Equity Gross Minority Interest$411.06B$285.97B$201.88B$146.04BN/A
Stockholders Equity$411.06B$285.97B$201.88B$146.04BN/A
Gains Losses Not Affecting Retained Earnings$28.23B$-34.00M$-3.04B$-4.49BN/A

Showing 15 of 61 rows

Cash Flow Statement (Annual)

Item2025-12-312024-12-312023-12-312022-12-312021-12-31
Free Cash Flow$7.70B$32.88B$32.22B$-16.89BN/A
Repurchase Of Capital StockN/A$0.00$0.00$-6.00B$0.00
Repayment Of Debt$-15.33B$-16.95B$-34.01B$-47.00BN/A
Issuance Of Debt$24.99B$5.14B$18.13B$62.72BN/A
Capital Expenditure$-131.82B$-83.00B$-52.73B$-63.65BN/A
Interest Paid Supplemental Data$1.95B$2.36B$3.11B$2.14BN/A
Income Tax Paid Supplemental Data$8.29B$12.31B$11.18B$6.04BN/A
End Cash Position$90.11B$82.31B$73.89B$54.25BN/A
Beginning Cash Position$82.31B$73.89B$54.25B$36.48BN/A
Effect Of Exchange Rate Changes$1.16B$-1.30B$403.00M$-1.09BN/A
Changes In Cash$6.63B$9.72B$19.23B$18.87BN/A
Financing Cash Flow$9.66B$-11.81B$-15.88B$9.72BN/A
Cash Flow From Continuing Financing Activities$9.66B$-11.81B$-15.88B$9.72BN/A
Net Other Financing ChargesN/AN/A$-271.00M$-248.00M$-162.00M
Net Common Stock IssuanceN/A$0.00$0.00$-6.00B$0.00

Showing 15 of 52 rows

Data via yfinance. Prices may be delayed. · Privacy

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